 |
 |
|||
Exploring Best Practices in the Hospitality Industry in Asia |
|
|||
| Publisher: The Asian Business Case Centre Nanyang Technological University, Singapore |
||||
| ISBN: 9789810809584 | Format: pbk, 144 pages | Copyright: 2008 | ||
|AUTHORS' PROFILE|WHERE TO BUY?This is the fourth book published by the Asian Business Case Centre (ABCC) since 2004 and represents a milestone in our case publications. Up till now, we have focused on the genre of teaching cases used in management training and development. In this case book we report on the findings of a research project that explores best practices in the Asian hospitality industry. The outcome is a series of short cases designed to bring out the salient features of each best practice with the aim of fostering knowledge sharing and continuous learning among practitioners in the industry in Asia.
Chapter One describes the objective of the study and an overview of the research design. Details on the survey and the nominations received and short-listed are included.
The best practice cases presented in Chapters Two to Ten are crafted in a format which reflects the consistent criteria upon which all the practices submitted were evaluated. The cases are organised into chapters based on eight functional management categories, as well as an 'Others' category for those that do not fall neatly into the other eight chapters.
In Chapter Eleven, the authors present their analyses of this first exploration into best practices in the Asian hospitality industry, including trends in nominated best practices, common themes observed and suggestions for future research.
The Asian hospitality best practices study was jointly funded by the Cornell University and Nanyang Technological University. This research project marks the first collaborative effort between Asian Business Case Centre and Cornell-Nanyang Institute of Hospitality Management.
It is hoped that the publication of these short cases will contribute to ABCC's goal of promoting a community of people interested in learning more about Asian management and practice through the medium of case studies.
PREFACE
|AUTHORS' PROFILES|WHERE TO BUY?PREFACE
|AUTHOR'S PROFILE|WHERE TO BUY?The book is available at the following outlets:
- Books Kinokuniya (Liang Court, Bugis Junction, Takashimaya)
- Popular (Bras Basah, Causeway Point, Compassvale Point, IMM, Junction 8, Jurong East, Jurong Point, Lot 1, Tampines Mall, Toa Payoh-HDB)
- MPH (Raffles City, Robinson Road)
- Borders (Parkway Parade, Wheelock)
- Harris (Great World City, Suntec City)
- Page One (Vivo)
- Select Books
The book is also available at: Asian Business Case Centre (Nanyang Business School)
Download the book order form, and send it back to the ABCC through:
| Address : | The Asian Business Case Centre, NTU Nanyang Business School Nanyang Technological University S3-B1b-82 Nanyang Avenue Singapore 639798 |
|
| Tel: | (+65) 6790 4864 | |
| Fax: | (+65) 6791 6207 | |
| Email : | asiacasecentre@ntu.edu.sg | |
