| Case Title |
Power
Gen Systems |
| Case Author(s) |
Raghuveer H.
S. Unnikrishnan C.
|
| University |
T. A. Pai Management Institute
(TAPMI), Manipal, India |
| Abstract |
A
UPS manufacturing company is faced with decline in sales in Mumbai, an
important branch. Power Gen had to change its foreign principal and is
faced with serious problems of customer dissatisfaction arising out of
poor customer service. Future sales are under threat. A new management
team has commissioned a customer survey and is all set to revamp the
operations. But how? The case provides detailed information on customer
dissatisfaction, installation base, branch operating costs and sales
history. |
| Available In |
MIP Case
Collection |
| Publisher |
T. A. Pai Management Institute
(TAPMI), Manipal, India |
| Publisher Case No. |
1998-2000-37
|
| Distributor(s) |
T. A.
Pai Management Institute (TAPMI), Manipal, India
|
| Pub/Rev Date |
04/01/2000 |
| ISBN |
|
| Case Length |
10 |
| Teaching Note |
No |
| Pub TN Ref No. |
|
| Pages (TN) |
|
| Issues |
Customer Service; Customer
Satisfaction |
| Organisation(s) |
|
| Countries |
India |
| Industry |
Electrical
Equipment |
| Period Covered |
1998-2000 |
| Level |
Postgraduate
|
| Links of Interest |
|